Partnership

LNK partnered with the Ariat founder and management team in a minority recapitalization.

LNK partnered with Ariat, a leading performance equestrian brand, as the company expanded in existing and new channels, into international markets, and into adjacent product lines.

Background

Founded in 1992, Ariat revolutionized the equestrian footwear market by introducing the most technically advanced footwear and performance apparel for both professional and recreational riders. Since then the company has grown rapidly, leading the industry in continuous product innovation and high-quality products with differentiated performance characteristics.

Ariat is one of equestrian sports’ strongest corporate supporters, with sponsorship or participation in local, regional, national and international events in a variety of disciplines, including the Professional Bull Riding Tour, the World Equestrian Games, and the Olympic Games. The Ariat Pro Team supports professional athletes, trainers and clinicians worldwide.

LNK was an extraordinary partner. They added tremendous value to our brand, they were incredibly supportive, and their integrity was impeccable.
Beth Cross, Founder and CEO, Ariat